I had the same problem. I was never able to get the USB stick method to work. I got an external CD/DVD drive and was able to boot that, but I could not get it to recognize my wired Apple keyboard. However once I switched to a wireless Apple keyboard, everything worked.
After dozen on solutions i finally took ssd from my mac mini, put it into HP laptop with cd-rom, upgrade firmware and put back into mini. Thanks apple for sucky usb loading support and sandisk for silence…