What’s the difference between cards with the same specifications? Only packaging? Or marketing strategy?
Example 1.1
The 64 GB version are both 90/40 MB/s and are visually indistiguishable too but numbers are different.
SanDisk Extreme microSD UHS-I Card
SanDisk Extreme microSD UHS-I Card for Action Cameras
https://www.sandisk.com/home/memory-cards/microsd-cards/extreme-microsd
https://www.sandisk.com/home/memory-cards/microsd-cards/extreme-microsd-for-action-cameras
SDSQXNE-064G-GN6MA
SDSQXNE-064G-GN6AA
Example 1.2
https://www.sandisk.com/home/memory-cards/microsd-cards/ultra-plus-microsd
https://www.sandisk.com/home/memory-cards/microsd-cards/ultra-plus-microsd-for-cameras
Example 1.3
https://www.sandisk.com/home/memory-cards/microsd-cards/ultra-microsd-for-cameras
https://www.sandisk.com/home/memory-cards/microsd-cards/ultra-microsd-for-smartphones
Example 2
Ultra and Ultra Plus (128 GB version) are both “Up to 80MB/s read speed; write speed lower”. Maybe difference is in the not officially declared writing speed? Or Ultra Plus is obsolete and will be updated with faster speed in the near future?
https://www.sandisk.com/home/memory-cards/sd-cards/ultra-sd
https://www.sandisk.com/home/memory-cards/sd-cards/ultra-plus-sd