Flashdrive plug will not push out

HELP!  My flash drive is stuck in closed position. The white push tab will not budge. This happened when I first took it out of the pkg. last week too.  however I did get it finally get it open and used it twice. Now it is stuck and I really need to use it.  What is the trick to get it open?

The normal process is to push down on the white tab while pushing it outward.  Neither action requires much effort.

If you can’t push it open, and this has happened before, it could mean the drive is some how defective and you should return it and get a replacement.

How did this work out for you buddy? By any chance, was this unit ever dropped?