Sansa is just shooting themselves in the foot. They may save a little money in the short term but in the long run they are going to lose more money then they are saving. People are very loyal to brands they trust. If they trust you they will come back and bring their friends. If you dump on them they will go somewhere else. If they want to make more money they should just raise their prices a little. People are happy to pay for quality. That’s why Apple sells so many over priced Ipods.
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