Wireless stick continuously disconnects on USB

So I tried the firmware upgrade with no success. I plugged the stick into another Windows 10 computer and it stayed connected for several minutes before disconnecting.

I was able to drag the firmware update file to the root of the drive and then Eject from the computer, but the update process didn’t start, and I left the stick connected for several minutes. I also disconnected the stick to see if the update process would start… am I doing the update process correctly? Seems odd that nothing would happen…